ISABELLE
S. CHOI

Isabelle is a Canadian editorial & brand art director who has worked in visual storytelling through print and digital design for over 10 years. Notably, she had led the creative revitalization of a luxury jewellery company in Toronto and all in-house campaigns. Isabelle is driven in concept and design execution, with great pride in high aesthetic standards.

Over the years, she’s lived across a rich mosaic of cities—from the cultural depths of Seoul to the vibrant west coasts of Vancouver and San Francisco. Following an explorative wine interlude in the Napa Valley, she’s circled back to her design foundation with all things type design in Paris, while developing her first typeface: Quince.

Right: Crush time with our harvest team at Relic Wine Cellars in Napa!
Film + editing: Isabelle S. Choi

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For collaborations, please contact isabellechoi@live.com

No. 6

THE BAY ST. BULL

Magazine

THE
BAY ST. BULL